Woovit started off as a completely automated code distribution platform. We believed then and now, this is the best way to serve the interests of creators. It is best for publishers as well, but was a new way of doing business, which understandably generates caution. Some publishers requested the ability to review code requests, like they do offline or on another service.
We believed this would increase the number and diversity of offerings on Woovit, and it did. But it came at the cost of our core vision of automation which we want to get back to. We believed the requests they received, being already filtered from authenticated creators ultimately bound to deliver codes, could still work. It turns out many publishers choosing manual review were not taking any action on creator key requests. We think more skin of their game would help.
If publishers are not responsive to requests, creators will start making as many requests as they can since they’re not sure what they’ll get. Genuine requests are left hanging and no one wins.
So we’re making the capacity to manually review requests a part of our premium publisher tier, effective immediately. Continue reading “Manual Review for Publishers is Now a Premium Function”
Today we’re introducing a major change to Woovit, featured posts.
The unfiltered, default view for a creator will be to see Featured Offers first. These come from publishers who have upgraded to our premium tier ($199/mo). They may choose one campaign to feature at any given time. They are designated with the yellow-orange outline.
After those offers, creators will see additional offers sorted by popularity, instead of recency. Continue reading “New and Improved Woovit Premium – Now with Featured Offers”
A large number of campaigns on Woovit require creators to have linked their Steam accounts. There are two main reasons for this:
1. Prevent someone from taking a code to a game they already own
2. See the number of hours played of a game on Steam. This is usually done on Woovit to see if the player should be given downloadable content for that game.
Woovit was slammed today from fraudulent signups. A bot farm in one country apparently got some time off from mucking around in elections and wanted to play games. Putting geolocation restrictions wasn’t enough to stop it. For a while, it was over one a second, putting quite a strain on our resources. All this to try to get a key from the one offer that had no requirements — even though that offer manually reviewed all requests! Some of these “creators” then abused our email and online help system. It has led us to re-examine some of our assumptions and workflow to still provide good human service on top of our automation. Continue reading “New Creator Minimums or “Новые требования к создателям””
Publishers now have a choice of methods of code distribution: Automated (the way we’ve always done it at Woovit) or Manual Review. Publishers make this choice on the second screen of campaign creation. Continue reading “Introducing Campaigns with Manual Review”
When a publisher uploads a new campaign to Woovit, they’re given the option of searching Steam to pre-populate game information. This previously included title, description, and cover image. Now our default upload will upload all of the assets from Steam. You have the option of deleting any while drafting the campaign, or adding additional assets not on Steam. See for example, our latest campaign for Nantucket: Continue reading “Improved Campaign Creation for Publishers – Steam Asset Uploads & Misc”
We’ll be giving updates on this blog in 2018 on our product updates and the industry we’re in. Our response time to emails will be slower than normal til we resume a regular schedule on January 3rd. Fortunately since we’ve automated the process of getting keys to great video creators hopefully you won’t notice a difference. Happy New Year!